branding and consumption

 Who? Organizations all around the world should know about the proper branding and promotion of their products.

What? It’s about how Maslow’s hierarchy of needs can play a role in branding of a new product and what the most important human needs are that should be represented in branding.

Where? This should be used in everywhere of business especially in the time of launching a product, to promote your product better.

When? It should be used when thinking of promoting a new product in order to advertise it to the customers better.

How? By using Maslow’s hierarchy of human needs, and Aristotle’s seven causes of human action.

Why? To promote the products to customers in a way that is the best interest to them to make them buy the product.