communication, meaningful work, identity

 There is internal communication and external communication. In order to have good external communication, it’s important to have good internal communication.
Internal communication is to staff and external is to the clients, customers, shareholders, stakeholders, and the media. When staff of an organization is happy, its reflected in their work and how they treat the customers they are dealing with.  Faulty internal communications can lead to mistakes, and discouraged staff that leave the company unhappy and when talked about the experience at the company, they will most likely talk negatively which will damage the overall company. So, to have good external communication make sure to have a good internal communication first. When a company is strong from within, outsiders can’t affect it too much.